World Beauty Association (WBA), S.A. has been established on the basis of twenty years of experience in the event industry and the organization of beauty contests.
It is our passion to tear down borders: We draw attention to those countries on their way to become tourism destinations of high attraction. We enable the youth to expand their horizons by showing them the beautiful side of a truly globalized world.
We strongly believe in our commitment of excellence and solid compliance. Those values help us to gain advantages for all stakeholders: best performance for our host, utter contentedness of our sponsors and national directors, complete satisfaction of the audience and bright prospects of the winners.
Mrs Tryny Marcela Yandar Lobón, President WBA